Jenn Matheny's profile

Advertising • Collateral • DM • Packaging • Stationery

rSource 
 
Re-designed Regency Centers' quarterly employee newsletter. Re-named, branded and formatted newsletter to make it easier to read and have quick scanability.
 
Managed Print Vendor, Quotes, Proofs & Budget
 
> Components Included: Oversized Landscape 24-page Newsletter
 
Citi's Chairman's Leadership Awards Packaging

Awarded to top 1% Citi Cards performers—Recipients received a special package designed to congratulate them on their accomplishment while giving them a glimpse into the rewarding experience they are about to enjoy.

> Components Included: Outer Name Label Wrap  Multi-compartment Packaging  Letter from 
the Chairman 
• 28-page Itinerary Brochure with DVD  6-panel rollfold Postcard Booklet  Luggage Tags  Contact Card
Citi Cards' President Leadership Award
 
> Components Included: Outer Envelope • Die-Cut Roll-Fold Folder  Letter from the PresidentItinerary  Creative Direction to HR to create a companion intranet site
The Laurel Awards Campaign
The Sales and Marketing Council of the Northeast Florida Builders Association
 
> Components Included: Die-Cut Tri-Fold DM  Perforated RSVP panel  Call For Entries Postcard    Event Tickets
Citi Cards Rewards Fullfillment Catalog

> DM Components Included: Envelope • Letter  40-Page Catalog    3 Versions
Eola Capital Advertising
AT&T Universal Platinum MasterCard  “zero” Acquisition DM package

> Results: DM Beat the control by 52%  Unbeatable for 3 years • Roll-out into FSI (free-standing inserts)
Advertising • Collateral • DM • Packaging • Stationery
Published:

Advertising • Collateral • DM • Packaging • Stationery

Leveraged brand recognition and research to create strategic, high-level marketing solutions that achieved high impact, cost objectives and deliv Read More

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